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Career 6 of 8 · Example Figma, San Francisco

UI, UX and product design: apps that people enjoy using

In product design you shape apps and programs: how they look (UI, the user interface) and how easy they are to use (UX, the user experience). Employers worldwide count it among the 10 fastest-growing jobs14. In Vienna, Win2day pays from €50,400 a year108.

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01 · What you do

6 tasks from the adverts by Figma and Synthesia

  1. Ownership: designing a feature from the first idea to the finished implementation79.
  2. Finding needs: working out with product, research and marketing what people need79.
  3. Flows and prototypes: creating user flows, prototypes and final designs79.
  4. Building with engineering: working closely with developers so that the result matches the design79.
  5. Testing: quickly building and trying out interaction concepts as prototypes69.
  6. Designing creative tools: interfaces that others use to create videos, images and motion graphics69.

Requirements

Skill in visual or interaction design, the ability to show ideas as prototypes and in code, and an interest in design tools and design systems, kits of reusable building blocks79.

FigmaPrototypesTypographyDesign systemsUser testing

02 · Who is hiring

Who is looking for product designers: from Zell am See to San Francisco

Vienna

Win2day

“UX/UI Designer (all genders)”, from €50,400 a year108.

Linz

TTG Tourismus Technologie

“UX Design & Marketing”, from €3,954 a month108.

Zell am See

Hagleitner Hygiene

“UX/UI Designer – Owner Digital User Experience”, pay not stated in the list108.

Hart near Graz

KNAPP

“Team Lead Digital Experience”, from €4,299.70 a month108.

San Francisco and New York

Figma

“Early Career, Product Designer (2027)” for graduates starting out, $140,000 a year79.

Europe, remote

Synthesia

“Product Designer, Generative Media”, a position for experienced designers, remote in Europe or in London69.

03 · Applying

What convinces: case studies that show your thinking

  • 2 to 3 case studies: problem, sketches, prototype, test, result. Figma wants to see that you have delivered projects with a clear strategy and strong visual design79.
  • A clickable prototype: Figma explicitly asks whether you can show ideas as prototypes and in code79.
  • Your advantage from art: typography, colour, motion. Visual design is the first requirement79.
  • A test with people: let 5 people use your prototype and show what you changed afterwards.

More on this

Portfolio, CV and the work placement in the 6th semester are on the page Applying.

04 · Pay

What you earn in product design: from Vienna to San Francisco

Pay compared, gross, as of 2026
CountryRoleAmountType of figure
Austria (Linz)“UX Design & Marketing”from €3,954 a month108Job advert
Austria (Vienna)“UX/UI Designer”from €50,400 a year108Job advert
United KingdomUX/UI designer, entry / mid / experienced£33,000 / £45,000 / £58,250109Salary guide of a recruitment firm
USAUX designer, entry / mid / experienced$98,500 / $121,000 / $145,250110Salary guide of a recruitment firm
USA (San Francisco, New York)“Early Career, Product Designer”$140,000 a year79Job advert
Japan (Tokyo)UI/UX designer at international companies¥8 to 12 million a year98Salary guide of a recruitment firm

“Entry / mid / experienced” are the values below which a quarter, half and three quarters of salaries lie. The surveys are only roughly comparable.

05 · Progression

Where product design leads: 4 stages

  1. Entry

    Designing individual features, learning in the team. Figma has dedicated early-career positions for this79.

  2. Product designer

    Owning features from start to finish79.

  3. Senior or staff

    Helping to set the direction of whole products69.

  4. Design lead

    Leading a team, like the “Team Lead Digital Experience” position at KNAPP108.

06 · Outlook

Outlook: growing, and artistic skill is an advantage

Employers worldwide rank UI and UX design 8th among the fastest-growing jobs until 203014. US statistics expect 6% more jobs in digital design until 203519.

Some positions also ask for a little code; Figma, for example, wants prototypes in code. Those coming from art bring what is asked for first: visual design79.

In Hagenberg for this

The master’s in Interactive Media, taught in English87, and the subject Mixed Reality in the Digital Arts master’s63.

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